About TCE

Founded in 2011 by a team of higher education academics and study abroad specialists, TransChina Education (TCE) is a Shanghai based international education organization associated with a number of institutions (including universities and K-12 schools), among them East China Normal University (ECNU), East China University of Science and Technology (ECUST), and Shanghai Normal University.  The mission of TCE Association is to combine international educational management expertise and resources of local institutions to provide quality education programs, for both international students and Chinese students.


The TCE & Associates Shanghai Team


Yanfeng Li, Director of the TCE Association Shanghai Programs

Yanfeng Li received his Ph.D. in East Asian Languages and Literatures (Chinese Literature focus) from the University of Hawaii at Manoa (2005). He taught Chinese Language at the University of Pennsylvania for four years before returning to Shanghai, where he directed CIEE’s  Chinese language program and CEA's Global Campus in the following six years. He also taught a number of courses to both US students and Chinese students at East China Normal University: Tradition and Modern Chinese Literature, Chinese Thought and Culture, Globalization of Chinese Culture, Advanced Research Project, and Classical Chinese. Dr. Li brings to TCE his profound experience in both academy and study abroad administration.  



Frank van Aalst, Academic Advisor

Professor van Aalst received his Ph.D. in history from the University of Pennsylvania. He taught world history for over 20 years, and also served as the Dean and Vice President of  the University of Dubuque in Iowa for eight years. Professor van Aalst resided in India for eight years, and has led numerous study trips to China and India, thus being an expert in educational exchange with these two countries. He has taught modern Chinese history in  China in recent years. As the Academic Advisor, Professor van Aalst utilizes his expertise in academic management to assist TCE in curriculum development, syllabus review, academic policy making, and strategic development.  



Weiguo Jin, Vice Dean, Co-director of the TCE-ECUST Program

Mr. Weiguo Jin, Associate Professor and Executive Vice Dean of College of International Education, graduated from Arabic language department of Shanghai International Study University, and worked in China Embassy in Egypt for four years. He has worked more than 30 years in the field of international student education research and administration. He currently serves as the Chairman of Shanghai International Student Higher Education Research Association.




Xiaopeng Li, Assistant Dean, Coordinator of the TCE-ECUST Program

Mr. Li Xiaopeng, Assistant Dean, College of International Education of ECUST, received his MA in linguistics from ECNU, and is currently pursuing his Ph.D. in Cross-cultural Communication at Wuhan University. Mr. Li is in charge of international collaborative projects for the university and he also oversees international student admission and program development. Mr.  Li has been to more than 20 countries, and helped esttablish educational exchange with international universities. 




Regina Huang, Vice Dean of the Business School, Business Program Coordinator of the TCE-ECUST program

Dr. Regina Huang, Associate Professor and Vice Dean of the School of Business & Economics, ECUST, received her Ph.D. economic psychology in Northeast Normal University. As the vice Dean, she supervises the collaborative international MBA programs of the university, such as the joint MBA programs with the University of Canberra (UC) in Australia, and University of Management & Technology (UMT) in US. Dr. Huang has taught a variety courses in business, such as International Economic Cooperation, International Relations of Politics and Economics, International Business Negotiation, and Business/Managerial Communication. She is also active consultant for a number of business projects.



Weilie Gu, Vice Dean of CICS of ECNU, Graduate Program Coordinator, co-instructor of Directed Research Project

Professor Gu is a well established scholar in the field of traditional Chinese literature with proliferate publications.  His research focus is classical Chinese poetry. In recent years he has been actively engaged in projects of teaching Chinese culture to international students.  He coordinates a Confucius Institute sponsored by ECNU in New York City, and directs the online traditional Chinese culture courses of Cleveland State University in Ohio. As the coordinator of the Summer Graduate Research Seminar, professor Gu represents the ICCS to reinforce the academic policies/standards of ECNU, and to ensure the teaching and tutorial quality of the seminar.



Kun Zhang, Program Coordinator

Ms. Kun Zhang received her BA in English from Dalian University of Foreign Languages, and is currently completing her MA degree in teaching Chinese to Students of Other Languages  at ECNU. She has six years experience of teaching Chinese at Shanghai  University of Science and Technology and various international programs, including one semester in India. As the Program Coordinator, Ms. Zhang handles daily administrative and academic affairs for the center.



Yangben Dai, co-Instructor of Classical Chinese for Researchers (GRS Program at ECNU)

Professor Dai received his Ph.D. in Chinese History from ECNU, and is currently the associate director of the Institute for Classical Studies at ECNU. Professor Dai Specializes in pre-modern Chinese history and is a leading scholar in classical documentation. He is leading several research projects funded by the State Council of Education of China, and has published many articles and books. Professor Dai is a great resource for international graduate students interested in research methods for premodern China.



Tom Ainscough, Instructor of The Asian Market (ILC Program at ECUST)

Dr. Ainscough is an Associate Professor of Business Administration at the University of South Florida. He has lectured as a visiting associate professor in the MSc in Marketing Program at The City University of Hong Kong; the Institute of International Studies at Ramkhamhaeng University Bangkok; and the MBA program at the University of the Thai Chamber of Commerce-Bangkok as well as at College of William and Mary in the United States. He has also served as a tenured Associate Professor at the University of Massachusetts Dartmouth.  Dr. Ainscough has published articles various journals including in "Marketing Letters," "The Journal of Marketing Education," and "The Journal of Consumer Marketing."


Jieling Yuan, instructor of Contemporary Chinese Society and Culture (ILC Program at ECUST)

Dr. Jieling Yuan is an assistant professor at Shanghai Institute of Foreign Trade. She obtained her doctoral degree in the field of film studies theory from East China Normal University in 2008. She also holds an M.A. in aesthetics psychology (2004) and B.A. in Chinese language and literature (2001) from Guizhou Normal University. Dr. Yuan’s research is interested in Chinese visual arts. She has taught courses in journalism, Chinese Film, and Chinese Popular Culture. She has published several Chinese articles related to Chinese film studies and culture studies.


Contact information

Tel: +86-1360.1960.704;  Email: This e-mail address is being protected from spambots. You need JavaScript enabled to view it.

Mailing address for Internship, Language & Culture Program at ECUST:

Mailing address for Graduate Research Seminar Program at ECNU:

TCE Program

School of International Education

East China University of Science and Technology

130 Meilong Rd., Shanghai, China, 200237


TCE Program

International College for Chinese Studies

East China Normal University

3663 N. Zhongshan Road, Shanghai, China 200062